ArchTerapy
Branding
Branding is the heart of every successful business – it’s more than just a logo; it’s your identity. I craft a complete visual language that tells your unique story. From concept to final design, I’ll guide you through creating a cohesive brand, including logo design, color palette, typography, and brand guidelines. Together, we’ll make sure your brand stands out and is unforgettable.
01 / ArchTerapy
The project focuses on developing a new identity for Arch Therapy, a brand that combines neuroarchitecture and interior design to create therapeutic and harmonious environments. The branding process included designing a new logo that reflects the brand’s values, selecting a color palette that conveys optimism and calm, and creating postcards that connect research, design, and mental support. The project highlights the integration of science and intuition as the foundation of an innovative and inspiring approach.
01 / ArchTerapy
The project focuses on developing a new identity for Arch Therapy, a brand that combines neuroarchitecture and interior design to create therapeutic and harmonious environments. The branding process included designing a new logo that reflects the brand’s values, selecting a color palette that conveys optimism and calm, and creating postcards that connect research, design, and mental support. The project highlights the integration of science and intuition as the foundation of an innovative and inspiring approach.
02 / Byron
The Byron brand book tells the story of the brand and its journey since its inception. It provides insight into the design philosophy, the core values of the brand, and the diverse collections launched over the years. This is not just a book about clothing; it’s a glimpse into the world that connects surf culture, streetwear, and the authentic lifestyle of the Australian coast. The book is filled with inspiring imagery, standout pieces from the collections, and the story behind each one.
03 / Ida
As part of my studies, I created a brand named "Ida" – after my middle name. "Ida" is a coffee shop with a rural and peaceful atmosphere, inviting guests on a sensory journey through the flavors and scents of flowers and fruits. The logo features a citrus fruit, symbolizing the tranquil, rural vibe of the place. Together with the warm, calming colors chosen, I aimed to create a feeling of serenity, ease, and warmth that aligns with the brand’s values and the customer experience I want to convey.
04/ Mindfull Movement
is an organization or program focused on providing emotional support and assistance to the education system. The goal of the program is to offer tools for developing attentiveness, calmness, and tranquility among educators, students, and the community as a whole. The organization aims to help create a stable and nurturing educational environment, addressing emotional and social challenges within schools.
Byron
Ida
Mindfull Movement